Violeta Neza


Dr. Violeta NEZA is a lecturer in the Department of  Marketing at Aleksandër Moisiu University of Durrës. He/she holds DND degrees from the University of Tirana, Faculty of Economics, the University of Tirana, Faculty of Economics ( PA Master ) and the University of Tirana, Faculty of Economics (PhD Marketing).

Previously she was head at Residential Development Center and head of Benefit Branch at Social Insurance of Durrës .

Dr. NEZA has authored or co-authored of  over 22 (twenty two )  publications in peer reviewed journals at regional, national and international conferences.

Her publications include “The influence of consumer satisfaction on consumer attitudes in the Albanian Insurance Industry – Case Study Tirana, Durrësi”,“The Impact Image Quality and Corporate Branding on Consumer’s satisfaction and consumer’s behaviour : The Role of Brand Equity” ( 2017), “Determinants of Service Quality in Life Insurance Products in Albania: Empirical Study”,“The impact of integrated marketing communication in customer satisfaction in insurance companies in Albania”, “Improving the quality of service through the application of CRM in insurance companies in Albania, increases consumer satisfaction” (2016) “Albanian emigration in Greece, the social consequences of the crisis, especially in their own pensions”, “Email marketing as a form of direct marketing in Albania”, “Insurance marketing and the distribution network in Albanian Market”,  ( 2015 )